Case study · MASI

A complete digital ecosystem for an industrial-safety leader

Website, internal quoting platform, product catalog and mobile apps for field inspectors.

The challenge

MASI sells and services fire-protection systems, personal protective equipment and emergency-brigade training. Its operation ran on spreadsheets and paper processes spread across sales, office staff and field technicians.

What we built

01

Internal platform

Accounts, companies, contacts and quotes with Excel export, on top of a Rails API.

02

Inspector apps

Mobile apps so technicians log equipment inspections right on site.

03

Website and catalog

Fast corporate site with product catalog, blog and SEO-optimized quote forms.

Outcomes

  • Sales, office and field teams working from the same data
  • Quotes in minutes instead of hours
  • Stronger organic search presence in Monterrey

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